Coming Up: Preparations Underway for Iris Festival 2013

If you’re a regular reader (and I hope you are!), you may have noticed that our blog postings have been a bit scarce lately.  First, please let me assure you that this is definitely a temporary situation.  Second, allow me to offer a couple of words of explanation:

Iris Festival.

Although the Festival does not take place until Memorial Day weekend (May 24-26), planning and preparations begin months ahead of time.  Our tourism personnelJapaese-Iris have been going like the Energizer Bunny around here, making plans and arranging marketing strategies so that people outside the Sumter community will know well in advance that this is an event worth celebrating—and worth traveling to attend.  Over the next couple of months, there will be magazine and online ads, billboards, and a lot of other information spread throughout South Carolina and our neighboring states to promote Sumter’s biggest annual event.  This year, it’s been extra time-consuming because the Festival itself will be extra-special, featuring the Vietnam Traveling Memorial Wall (at the gardens May 24-27).

In the meantime, there is still plenty to see and do, and several good ways to stay on top of things.  The easiest thing to do is visit us online at and click on the Calendar of Events to find out what’s happening in the area.  You can also subscribe to our weekly newsletter by sending an e-mail to  There are also the options of following our Twitter page, or “liking” us on Facebook.  Finally, you can pick up the phone any time Monday through Friday between 8:30 a.m. and 5:00 p.m., and the friendly staff at the Swan Lake Visitors Center will gladly keep you in the know.

Things here should settle down soon, and we’ll be back to our normal bi-weekly schedule.  But don’t miss out—please take advantage of our other resources for spreading the word about the great things happening in Sumter. 

And we’ll see you here again soon!

by Colette Daniels

This entry was posted in Sumter, South Carolina, Visit Sumter SC and tagged , , , , , , , , , , , . Bookmark the permalink.

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